You can spread the word about Kanopy in your community through your university library's website, social media, and other digital communications. To help you, Kanopy offers free social media and web graphics, promotional videos, and logos in our digital marketing toolkits on Kanopy Press.
Here are some ways you can use our digital marketing assets to promote Kanopy to your patrons:
Seasonal and special event promotions
Encourage your students and faculty to celebrate important seasons and campus events through film with themed graphics and film lists from Kanopy. We periodically post updated toolkits for events like Women's History Month, Pride Month, and Black History Month, so check Kanopy Press regularly for the latest.
You can also create your own playlist to highlight a certain event or theme and embed it on your university library's website.
Social media posts
Remind your students and faculty of what Kanopy has to offer by posting our ready-made social media graphics to your university library's social media accounts. With our toolkits, you can promote your general collection or highlight specific offerings.
You can also highlight a specific film on social media using the "Share" feature in Kanopy. Select Share under the film's title, then select a social media app from the list.